Strategic analysis of Electronic Arts™

Abstract

The present thesis focuses on and provides a case study of a merger and acquisitions of an interactive software industry. The author analyzes a comprehensive managerial and financial metrics. The thesis includes a thorough historical, industrial, managerial, statement, crisis management and volatility analysis with a benchmark comparison. The focus of this thesis is stability in the long run. The thesis should contribute to M&A literature, coming in favor of such actions taken by corporations.