Psychologické aspekty reklamní činnosti, vliv a persuaze působící na spotřebitele
Psychological aspects of advertising, persuasion and influence exerted on consumers
bachelor thesis (DEFENDED)

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Permanent link
http://hdl.handle.net/20.500.11956/68838Identifiers
Study Information System: 144813
CU Caralogue: 990017837500106986
Collections
- Kvalifikační práce [6953]
Author
Advisor
Referee
Poláčková Šolcová, Iva
Faculty / Institute
Faculty of Humanities
Discipline
Liberal Arts and Humanities
Department
Liberal Arts and Humanities - Creative Module
Date of defense
16. 6. 2014
Publisher
Univerzita Karlova, Fakulta humanitních studiíLanguage
Czech
Grade
Very good