Podprahová (subliminální) reklama - výklad pojmu
Subliminal advertising - definition
bachelor thesis (DEFENDED)
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Permanent link
http://hdl.handle.net/20.500.11956/108491Identifiers
Study Information System: 52781
CU Catalogue: 990010073220106986
Collections
- Kvalifikační práce [20972]
Author
Advisor
Referee
Hejlová, Denisa
Faculty / Institute
Faculty of Social Sciences
Discipline
Marketing Communications and Public Relations
Department
Institute of Economic Studies
Date of defense
28. 1. 2008
Publisher
Univerzita Karlova, Fakulta sociálních vědLanguage
Czech
Grade
Excellent
