Politická a ekonomická ideologie Československa 80. let na příkladě měsíčníku Propagace
Czechoslovak political and economic ideology of eighties reflected in the monthly Propagace
diploma thesis (DEFENDED)
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Permanent link
http://hdl.handle.net/20.500.11956/3070Identifiers
Study Information System: 1458
Collections
- Kvalifikační práce [18161]
Faculty / Institute
Faculty of Social Sciences
Discipline
Media Studies
Department
Department of Media Studies
Date of defense
6. 2. 2006
Publisher
Univerzita Karlova, Fakulta sociálních vědLanguage
Czech
Grade
Excellent
Původní ideou bylo zpracování obsahu odborného časopisu Propagace. Jelikož však samo období jeho existence, léta 1955-1990, nabízí spoustu otázek a témat s reklamou a propagací souvisejících, rozhodla jsem se pro historickou analýzu. Powered by TCPDF (www.tcpdf.org)
The subject of this historical analysis is a development of an ideological propaganda in the Socialist Czechoslovakia in the Eighties of the last century based upon the ideology of the Communist Party of Czechoslovakia. The availability of the original documents from archives of the Czechoslovak Ministry of Commerce and its promotional agency Merkur are still limited, therefore I had to rely more on the oral testimonies of individuals who had worked for these institutions. The personal memoirs of those participants enriched the study in realm of interpersonal relations and the overall atmosphere of the era. Powered by TCPDF (www.tcpdf.org)