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Now showing items 1-10 of 10
Nemoc a zdraví v reklamě
Illness and health in the advertising
bachelor thesis (DEFENDED)
Advisor: Hájek, Václav
Date Issued: 2015
Date of defense: 11. 02. 2015
Faculty / Institute: Fakulta humanitních studií / Faculty of Humanities
Abstract not found
Hudba v české reklamě z pohledu jejích tvůrců
Music in Czech commercials from the perspective of their creators
bachelor thesis (DEFENDED)
Advisor: Kratochvíl, Matěj
Date Issued: 2015
Date of defense: 12. 06. 2015
Faculty / Institute: Fakulta humanitních studií / Faculty of Humanities
Abstract not found
Zobrazování strachu v reklamě
Portrayal of fear in advertising
bachelor thesis (DEFENDED)
Advisor: Hájek, Václav
Date Issued: 2020
Date of defense: 24. 09. 2020
Faculty / Institute: Fakulta humanitních studií / Faculty of Humanities
Abstract not found
Odraz reality v TV reklamě
The Reflection of reality in TV advertising
bachelor thesis (DEFENDED)
Advisor: Křížek, Zdeněk
Date Issued: 2014
Date of defense: 16. 09. 2014
Faculty / Institute: Fakulta humanitních studií / Faculty of Humanities
Abstract not found
Vliv reklamy na vnímání značky H and M Hennes and Mauritz
The effect of advertising on perception of the brand H and M Hennes and Mauritz
bachelor thesis (DEFENDED)
Advisor: Křížek, Zdeněk
Date Issued: 2014
Date of defense: 16. 09. 2014
Faculty / Institute: Fakulta humanitních studií / Faculty of Humanities
Abstract not found
Reklama v kontextu formální analýzy obrazu
Advertising in the Context of a Formal Analysis of Image
bachelor thesis (DEFENDED)
Advisor: Hájek, Václav
Date Issued: 2013
Date of defense: 26. 09. 2013
Faculty / Institute: Fakulta humanitních studií / Faculty of Humanities
Abstract not found
Marketingové strategie časopisu Respekt
Marketing strategies of the journal Respect
bachelor thesis (NOT DEFENDED)
Advisor: Křížek, Zdeněk
Date Issued: 2015
Date of defense: 13. 02. 2015
Faculty / Institute: Fakulta humanitních studií / Faculty of Humanities
Abstract not found
Obraz současné matky na základě analýzy reklamy v časopise Maminka
The Image of Today's Mother Based on an Analysis of Advertisements in the Magazine Maminka
bachelor thesis (DEFENDED)
Advisor: Křížek, Zdeněk
Date Issued: 2012
Date of defense: 14. 06. 2012
Faculty / Institute: Fakulta humanitních studií / Faculty of Humanities
Abstract not found
Alegorie v české komerční a politické reklamě
Allegory in Czech commercial and political advertising
bachelor thesis (DEFENDED)
Advisor: Hájek, Václav
Date Issued: 2020
Date of defense: 24. 09. 2020
Faculty / Institute: Fakulta humanitních studií / Faculty of Humanities
Abstract not found
Web-Copywriting: Reklamní texty v prostředí Internetu
Web-copywriting: Promotional Content on the Internet
bachelor thesis (DEFENDED)
Advisor: Svoboda, Aleš
Date Issued: 2009
Date of defense: 04. 09. 2009
Faculty / Institute: Fakulta humanitních studií / Faculty of Humanities
Abstract not found