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Komunikační strategie značky ODIVI
Communication strategy of the brand ODIVI
Advisor: Koudelková, Petra
Date Issued: 2017
Date of defense: 20. 06. 2017
Faculty / Institute: Fakulta sociálních věd / Faculty of Social Sciences
Abstract: The bachelor thesis "Communication strategy of the brand ODIVI" analyses marketing-orientated communication of this well-known brand, which was founded by Czech fashion designer Iva Burkertová. In the first ...