| dc.contributor.advisor | Klabíková Rábová, Tereza | |
| dc.creator | Chňoupková, Adriana | |
| dc.date.accessioned | 2022-04-14T18:06:54Z | |
| dc.date.available | 2022-04-14T18:06:54Z | |
| dc.date.issued | 2021 | |
| dc.identifier.uri | http://hdl.handle.net/20.500.11956/150646 | |
| dc.language | Čeština | cs_CZ |
| dc.language.iso | cs_CZ | |
| dc.publisher | Univerzita Karlova, Fakulta sociálních věd | cs_CZ |
| dc.subject | veterinární léčiva | cs_CZ |
| dc.subject | antiparazitika | cs_CZ |
| dc.subject | ektoparazitika | cs_CZ |
| dc.subject | distribuce | cs_CZ |
| dc.subject | cena | cs_CZ |
| dc.subject | propagace | cs_CZ |
| dc.subject | analýza trhu | cs_CZ |
| dc.subject | spotřebitel | cs_CZ |
| dc.subject | dotazník | cs_CZ |
| dc.subject | veterinary medicines | en_US |
| dc.subject | antiparasitics | en_US |
| dc.subject | ectoparasitics | en_US |
| dc.subject | distribution | en_US |
| dc.subject | price | en_US |
| dc.subject | promotion | en_US |
| dc.subject | market analysis | en_US |
| dc.subject | consumer | en_US |
| dc.subject | questionnaire | en_US |
| dc.title | Analýza marketingového mixu českého trhu s léčivy pro psy s důrazem na distribuci a propagaci | cs_CZ |
| dc.type | bakalářská práce | cs_CZ |
| dcterms.created | 2021 | |
| dcterms.dateAccepted | 2021-09-16 | |
| dc.description.department | Katedra marketingové komunikace a public relations | cs_CZ |
| dc.description.department | Department of Marketing Communication and Public Relations | en_US |
| dc.description.faculty | Faculty of Social Sciences | en_US |
| dc.description.faculty | Fakulta sociálních věd | cs_CZ |
| dc.identifier.repId | 230275 | |
| dc.title.translated | Marketing Mix Analysis of Czech Dog Medication Market with an Emphasis on Place and Promotion | en_US |
| dc.contributor.referee | Koudelková, Petra | |
| thesis.degree.name | Bc. | |
| thesis.degree.level | bakalářské | cs_CZ |
| thesis.degree.discipline | Marketingová komunikace a public relations | cs_CZ |
| thesis.degree.discipline | Marketing Communications and Public Relations | en_US |
| thesis.degree.program | Mediální a komunikační studia | cs_CZ |
| thesis.degree.program | Media and Communications Studies | en_US |
| uk.thesis.type | bakalářská práce | cs_CZ |
| uk.taxonomy.organization-cs | Fakulta sociálních věd::Katedra marketingové komunikace a public relations | cs_CZ |
| uk.taxonomy.organization-en | Faculty of Social Sciences::Department of Marketing Communication and Public Relations | en_US |
| uk.faculty-name.cs | Fakulta sociálních věd | cs_CZ |
| uk.faculty-name.en | Faculty of Social Sciences | en_US |
| uk.faculty-abbr.cs | FSV | cs_CZ |
| uk.degree-discipline.cs | Marketingová komunikace a public relations | cs_CZ |
| uk.degree-discipline.en | Marketing Communications and Public Relations | en_US |
| uk.degree-program.cs | Mediální a komunikační studia | cs_CZ |
| uk.degree-program.en | Media and Communications Studies | en_US |
| thesis.grade.cs | Výborně | cs_CZ |
| thesis.grade.en | Excellent | en_US |
| uk.file-availability | V | |
| uk.grantor | Univerzita Karlova, Fakulta sociálních věd, Katedra marketingové komunikace a public relations | cs_CZ |
| thesis.grade.code | A | |
| uk.publication-place | Praha | cs_CZ |
| uk.thesis.defenceStatus | O | |
